Marketing/PR , Forex , Online Gaming
Location: Limassol
Reference: 6517
Date Posted: 11/04/2023
Marketing Automation Manager
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CareerFinders, on behalf of our client, an expanding provider of services to a variety of industry sectors, including the Forex industry, we are seeking to recruit a Marketing Automation Manager to join their growing team based in Limassol. The successful applicant should be educated to degree level in Marketing, PR, Communications or a related field and possess proven marketing experience, in particular with marketing automation tools. Previous experience working in either the Forex, FinTech and/or Online Gaming industries will be considered a significant advantage.
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Key Duties/Responsibilities: 

  • To control of the product lifecycle to maximise profitability in the Global market.
  • Engage in the company’s forecasting and budget planning.
  • Manage media agency and budget.
  • Conduct and analyse market research data to define product positioning, as well as monitor competitive activity and identify consumer need.
  • Supervise budget allocations effectively, with maximum impact and ensuring all approvals are sought and obtained.
  • Oversee local relationships with first parties, obtaining updated information on the market and install base.
  • Work in partnership with the Global Sales Director and the Sales team to develop communication tools to help sell products to digital retail partners.
  • Deliver creative, dynamic and well-communicated presentations at PR/Trade and corporate events.

Key Skills/Experience: 

  • Excellent understanding of funnel marketing, customer acquisition and management and metrics.
  • Proven experience with marketing automation tools such as Mautic is essential.
  • Ability to demonstrate success in managing and growing a Marketing team in the Forex industry.
  • Excellent contacts in the Forex market and good knowledge of the growing influence of social media is highly desirable.
  • Relevant experience in marketing, preferably within the FinTech/Forex/Gaming industry is highly desirable.
  • Experience and understanding of marketing and product performance tracking tools Strong project and people management skills with the ability to work in a diverse culture.
  • Focused and results driven with commercial accountability.
  • Excellent technical knowledge.
  • The ability to remain cool under pressure and adapt to a quick changing environment.
  • Self-motivated and confident individual who can communicate at all levels.

To apply for this vacancy, please send your CV, along with any covering letter to [email protected] quoting the above job title. Please note that due to the high volumes of applications received only shortlisted applicants will be responded to. By sending us your CV you are giving CareerFinders your consent to be contacted for this and any other suitable vacancies that we believe match your skills and experience. To view our privacy policy, please click www.careerfinders.com.cy/privacy-policy.