Key Duties/Responsibilities: 

• Own and execute user acquisition strategy across paid digital channels including Google Ads, Meta, programmatic, native, affiliates, and performance partnerships.
• Plan, launch, and optimize performance marketing campaigns with a focus on FTDs, CAC, LTV, ROAS, and trader quality metrics.
• Manage and scale affiliate and CPA networks, ensuring lead quality, fraud prevention, and compliance alignment.
• Lead creative strategy and testing, working closely with design and content teams to improve CTR, CVR, and activation rates.
• Collaborate with Product, CRM, and Retention teams to optimize registration, KYC, funding, and trading funnels.
• Monitor daily performance dashboards and deliver actionable insights and growth recommendations.
• Manage acquisition budgets, forecasts, and media plans across multiple regions and languages.
• Oversee tracking, attribution, and analytics using GA4, MMPs, ad platforms, and BI tools.

Key Skills/Experience: 

• An academic background in Marketing, PR, or similar will be considered an advantage.
• 3+ years of experience in performance marketing or user acquisition within CFDs, FX, Crypto, or Online Trading.
• Strong hands-on expertise with Google Ads, Meta Ads, and performance-based acquisition channels.
• Proven experience optimizing for FTDs, deposits, trading volume, and client lifetime value.
• Experience managing multi-country campaigns with localized creatives and compliance requirements.
• Fluency in verbal and written English.

To apply for this vacancy, please send your CV, along with any covering letter to [email protected] quoting the above job title. Please note that due to the high volumes of applications received only shortlisted applicants will be responded to. By sending us your CV you are giving CareerFinders your consent to be contacted for this and any other suitable vacancies that we believe match your skills and experience. To view our privacy policy, please click www.careerfinders.com.cy/privacy-policy.