Key Duties/Responsibilities: 

• Develop creative and persuasive copy for integrated advertising campaigns.
• Write content for digital ads, social media, websites, print materials, brochures, billboards, radio, video, and other marketing channels.
• Develop campaign concepts, taglines, headlines, slogans, and brand messaging.
• Collaborate with Art Directors and Creative Designers to create strong, integrated creative ideas.
• Interpret client briefs and translate marketing objectives into effective copy and communication strategies.
• Adapt tone of voice and messaging for different brands, industries, and target audiences.
• Participate actively in brainstorming sessions and contribute innovative campaign ideas.
• Edit and proofread copy to ensure accuracy, consistency, grammar, and adherence to brand guidelines.
• Conduct research to understand clients, industries, competitors, and target audiences.
• Manage multiple projects and deadlines in a fast-paced agency environment.
• Stay updated on advertising trends, consumer behaviour, cultural trends, and emerging communication platforms.

Key Skills/Experience: 

• Bachelor’s degree in Advertising, Marketing, Communications, Journalism, English, or a related field.
• Proven experience as a Copywriter, Content Writer, or similar role, preferably within an advertising agency or creative environment.
• Strong portfolio demonstrating advertising campaigns, creative concepts, headlines, taglines, and long- and short-form copy.
• Excellent writing, editing, proofreading, and communication skills.
• Strong command of Greek and English is essential.
• Ability to write in different tones and styles depending on the brand and audience.
• Strong conceptual and creative thinking skills.
• Ability to work collaboratively with designers, art directors, and other creative professionals.
• Ability to manage multiple projects and meet tight deadlines.
• Strong research and problem-solving skills.

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