Key Duties/Responsibilities: 

• Work closely with sales and marketing to design sponsorship packages that align with the goals and objectives exhibitions.
• Design different levels or tiers of sponsorship packages that offer various benefits and opportunities to sponsors based on their investment.
• Conduct market research to assess the needs and expectations of sponsors and exhibitors.
• Introduce new types of sponsorships in the packages.
• Analyse industry trends, competitor sponsorships and target audience demographics to identify suitable sponsors and develop suitable sponsorships.
• Work closely with EvOps Lead to identify costs and expenditure to ensure profit margins align with the strategy.
• Consult with the Head of Innovation for additional features, activations and spaces that can be monetized and elevate the value of the sponsorship packages.
• Track and measure the performance of sponsorships during events and exhibitions.
• Gather feedback from clients and evaluate the success of the sponsorship program.
• Prepare reports on revenue, expenditures, and margins for each sponsorship.
• Evaluate the success of the sponsorship program, identify lessons learned and make recommendations for improvement for future events and exhibitions.

Key Skills/Experience: 

• Ability to collaborate effectively with sales and marketing teams to design sponsorship packages that align with the goals and objectives of the Company’s Exhibitions.
• Capability to develop, design and manage the sponsorship program according to the strategy defined by Executive Planning Team.
• Capacity to design different levels or tiers of sponsorship packages and introduce new types of sponsorships to attract sponsors.
• Proficiency in conducting market research to assess the needs and expectations of sponsors and exhibitors, as well as analysing industry trends and competitor sponsorships.
• Understanding of costs, expenditures, and profit margins to ensure alignment with the sponsorship program strategy.
• Ability to work closely with various internal stakeholders, including the EvOps Lead and Head of Innovation, to identify opportunities for monetization and value enhancement.
• Capacity to track, measure and analyse the performance of sponsorships during exhibitions, as well as prepare reports on revenue, expenditures, and margins.
• Skill in gathering feedback from clients, evaluating the success of the sponsorship program, and making recommendations for improvement based on lessons learned.
• Ability to manage multiple tasks and deadlines related to sponsorship program development, implementation, and evaluation.
• Effective problem-solving abilities to address challenges and make recommendations for improvement for future exhibitions and events based on lessons learned from previous events.
• Ability to manage multiple tasks, deadlines, and details related to sponsorship programs with precision.
• Capacity to adapt strategies and approaches based on evolving market trends and client needs.
• Inherent drive to identify sales opportunities, tailor solutions and close deals proactively.
• Willingness to collaborate with internal teams, such as sales, marketing, operations, and innovation, to develop comprehensive sponsorship strategies and solutions.
• Focused on achieving measurable outcomes and driving revenue growth through effective sponsorship management and performance evaluation.

Key Benefits: 

• An attractive remuneration package based on experience and qualifications.
• Discretionary bonus plan.
• Medical insurance coverage.
• Training, learning & development opportunities.
• Flexible working hours.
• Complementary lunch.

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